AI-native. Built for modern programs.

Run your program end to end.
From form to acceptance.

Softly is the AI-native application platform for fellowships, accelerators, grants and residencies. Describe your program in a paragraph. Get a beautiful form, a scoring rubric, and personalised acceptance emails, all from one place.

No credit card Setup in 60 seconds Free up to 30 applicants
softly.app/dashboard
Amara Okafor
Lagos, Nigeria · Applied 2m ago
0
AI score
Execution
9/10
Insight
8/10
Coachable
10/10
AI reasoning

Ships fast and learns faster. Two production launches in the last 90 days, clear ownership signals, and specific outcomes (revenue, retention). Coachability cited by two references.

Powering programs at
Founders Fund
Pioneer
On Deck
Antler
Emergent
Tinkr
The product

Three surfaces.
One coherent system.

Softly is not a form tool with AI bolted on. It's an end-to-end workspace where every part (intake, review, decisions) is built for the way programs actually run.

Conversational setup

Describe your program. Softly drafts everything.

Tell Softly what you're running in plain language. We generate the form, the rubric, the acceptance email template, and a shareable link, in under a minute.

I'm running a 12-week founder fellowship for African early-stage builders.
Got it. I'll draft a short, high-signal application with 8 questions and score on Execution, Insight, and Coachability. Sound right?
Approve & continueAdd a video questionTighten the rubric

Scored with reasoning

Every applicant scored against your rubric, with the receipts.

92
87
81
74

Emails that feel human

Personalised from each application. Sent from your domain.

To: amara@…
Welcome to the 2025 cohort, Amara.
Your work on supply-chain reliability stood out. Here's what happens next…
Form builder

Forms that understand what you're asking for.

Type "Country" and get a country picker with flags. Type "Phone" and get the right format. Drag-free sections, conditional logic, file uploads. Built so applicants finish, not bounce.

  • 11 smart field types
  • Save & resume
  • Type-ahead inference
Application · Founders Fellowship 2025
Full name
Amara Okafor
Country
🇳🇬 Nigeria
Phone
+234 · 701 234 5678
Pitch (90 sec)
Drop a video, or record one
AI review

Every applicant read, scored, and explained.

Softly reads each submission against your rubric and returns a score with citations from the application itself. You can override anything, in one click. The AI works for you, never the other way around.

  • Weighted rubric scoring
  • Citations from the application
  • Manual override + audit log
Rubric breakdown
3 criteria · weighted
92
Execution40%
9/10
"Two prod launches in 90 days."
Insight35%
8/10
"Specific market thesis with numbers."
Coachability25%
10/10
"Cited by two references."
Decisions & comms

Accept, waitlist, reject, in one click.

Bulk decisions stay personal. Each email is generated from that applicant's actual answers, sent from your domain, with a public status page so applicants always know where they stand.

  • Templates + personalisation
  • Custom sending domain
  • Public applicant status page
Send acceptance · 24 selected
From: programs@yourdomain.org
You're in. Welcome to the cohort.

Hi Amara,

We loved your take on supply-chain reliability in West Africa, especially the work you've shipped in the last 90 days.

Here's what happens next…

Verified domain · DKIM passing
60s
From idea to live form
184hrs
Saved per cohort, avg.
98%
Applicant completion rate
0
Spreadsheets required
How it works

Seven steps.
Zero spreadsheets.

From a paragraph to acceptance emails. Watch the work move, every step, end to end.

STEP 01 / 07Live

Describe

Tell Softly about your program in plain language. A single paragraph is enough.

Preview
Describe
> I'm running a 12-week founder fellowship for early-stage African builders.
"A six-week design residency for mid-career practitioners. Twelve seats, rolling review."
Why Softly

The old way is loud.
Softly is quiet, and faster.

Spreadsheets sprawl. Generic forms can't think. Softly is one workspace built for the way programs actually run.

Capability
Spreadsheets
Generic forms
Softly
Build a form
Hours
Minutes
60 seconds, from a paragraph
Score applicants
Manual reading
None
Weighted rubric with reasoning
Personalised emails
Mail merge
Generic blasts
Generated from each application
Multi-program workspace
Many copies
Not supported
Native, instant switching
Custom domain comms
Add-on
Not supported
Built in
Audit & overrides
Not supported
Not supported
Every decision tracked
Operators love it

The people running real programs.

"We replaced a Notion + Typeform + Mailchimp stack with Softly in one afternoon. Reviews that took a week now take an evening."
Ada Nwosu
Program Lead, Lagos Builders
"The AI scoring is the first one I've trusted. It tells you why, with quotes from the application. We override it less than 5% of the time."
Marco Beltrán
Director, Andes Accelerator
"Applicants email me about how beautiful the form was. That has literally never happened before."
Priya Shah
Founder, The Quiet Grant
Questions

Good question.

Run your next program
the soft way.

Free up to 30 applicants. No credit card. Be live in five minutes.